Imagine at any given time all of the options you have when taking an action.
In reality the options are infinite.
What should I wear? What should I eat? What should I read?
Now if we were to analyze these 'potential' actions, some would be better than others.
Better that is in regards to our own objectives, or for society, or for the planet.
The point being that certain choices are better for certain desired outcomes than others.
I call the realm or sphere of choices that are best for your desired outcome, your best choices.
And when you choose to make those best choices and take those best actions, then it can be said that you are being the best you.
The great you.
Wishing you continued success!